Wednesday, April 10, 2019

Fivetran selected by GCP


Fivetran, a data pipelining for data warehouse, recently met by The IT Press Tour, just announced at Google Next'19 a huge news: a partnership with Google Cloud to offer a Data Transfer Service aka DTS for Google BigQuery, based on Fivetran. This is a big accomplishment for the startup.

It follows some recent market moves in ETL segment such Stitch acquired by Talend in Nov. 2018, Alooma by Google in Feb 2019 and Attunity by Qlik also in Feb. for $560M.

This agreement with Google reminds me the one signed with Trifacta illustrating that Google selects top products.

Google goal is to enrich BigQuery solution with several products around it and strengthens the user experience without the need to "exit" the environment. The current integration supports connectors for 100+ sources inluding Saleforce, Marketo, NetSuite and the list is an going development for Fivetran. The momentum is real and we anticipate a fast acceleration for Fivetran following this partnership. Congrats.
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